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How to Add and Manage Service Offerings on Your Provider Profile

Last updated Jun 27, 2026
How to Add and Manage Service Offerings on Your Provider Profile

Why Your Service Listings Matter for Patient Discovery

Patients rarely search for a provider by name. They search by what they need — "spinal decompression near me" or "dry needling for back pain." How patients find chiropractors and other providers online comes down to the specific services listed on their profile, not just their specialty.

Listing more services does help patients find you online — each service you add creates another path for a patient to reach your profile. Profiles with five or more services consistently appear in more search results than profiles listing specialty alone.

How to Add Services to Your Profile

You can add multiple services to your health profile at any time. Here's how:

  1. Log in to your Medximity provider dashboard.
  2. Select Profile from the left navigation menu.
  3. Click the Services tab.
  4. Click + Add Service.
  5. Type a service name or choose from the suggested list.
  6. Add a short description (optional but recommended — see best practices below).
  7. Click Save.

Repeat for each service you want to list. There is no cap on the number of services you can add.

{{screenshot: Services tab on the provider profile editor, showing the + Add Service button and a sample service entry with description field}}

How to Edit or Remove an Existing Service

Keeping your listing accurate matters. Here's how to edit healthcare provider profile information or remove outdated services from your provider listing:

  1. Go to Profile > Services in your dashboard.
  2. Locate the service you want to change.
  3. Click the pencil icon to edit the name or description, then click Save.
  4. To remove a service, click the trash icon next to it and confirm the deletion.

Removed services are unpublished immediately. Allow up to 15 minutes for changes to reflect in patient-facing search results.

{{screenshot: Service list with pencil (edit) and trash (delete) icons visible for each entry}}

Best Practices for Naming and Describing Your Services

The best way to describe chiropractic services for patients is to lead with the outcome, not the technique. Use the language a patient would type into a search engine, then follow with the clinical term.

  • Do: "Back Pain Relief (Spinal Decompression)"
  • Do: "Muscle Recovery — Dry Needling"
  • Do: "Movement Assessment — Functional Movement Screening"
  • Avoid: Acronyms, Latin terms, or procedure codes as the primary label

What services should you list on your provider profile? Start with your top five to eight treatments by patient volume. Include services that differentiate your practice — if you offer spinal decompression and a nearby competitor does not, that listing is a direct competitive advantage.

Keep descriptions to one or two sentences. Focus on who the service helps and what it addresses.

Understanding the Difference Between Services and Specialties

These are two separate profile fields with different functions. Confusing them is the most common reason a service doesn't appear where a provider expects it.

FieldWhat It IsExample SpecialtyYour credential or practice category — set once, rarely changedChiropractic, Physical Therapy, Acupuncture ServiceA specific treatment, procedure, or program you offer patientsSpinal Decompression, Cupping, Sports Rehabilitation

Specialty drives which directory category your profile appears in. Services drive which patient searches surface your profile within that category. Both fields must be complete for full visibility.

Troubleshooting: What to Do When a Service Isn't Showing

Service not showing on your healthcare provider profile? Work through these checks in order:

  1. Confirm the service was saved. Go to Profile > Services and verify it appears in the list.
  2. Check for a publish delay. Allow up to 15 minutes after saving.
  3. Clear your browser cache and reload your public profile page.
  4. Verify your profile is published. A draft or incomplete profile will not display services in search results. Check your profile status in the dashboard header.

What to do when your specialty is not listed in the directory: If your specialty or a service category doesn't exist in the Medximity taxonomy, use the closest available category and submit a request to add the missing term using the "Suggest a Service" link on the Services tab. Our team reviews submissions weekly.

{{screenshot: "Suggest a Service" link at the bottom of the Services tab}}

Keeping Your Services Current After a Scope Change

When you add a new treatment to your practice or bring on a provider with a different skill set, update your profile the same week. Stale listings erode patient trust and suppress search visibility.

To update your profile after adding a new treatment:

  1. Add the new service following the steps in the How to Add Services section above.
  2. Update your profile bio to reference the new offering.
  3. If the new service belongs to a different specialty, contact support to update your primary specialty field — this cannot be self-edited to prevent miscategorization.

Review your full services list at least once per quarter. Remove anything you no longer offer and confirm descriptions still reflect your current approach.

Still Need Help?

If a service still isn't displaying correctly after following these steps, or if you need a new service category added to the platform, contact the Medximity provider support team:

For help with other parts of your profile, see Managing Your Provider Profile.

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